coffee nation
COFFEE BRAND - PACKAGING OPTIONS
BRANDING / PACKAGING
Coffee Nation, a new coffee roaster in Canada, needed a fresh take on the typical coffee bag for their packaging. One that would stand out on the shelf, and offer a unique product reveal each time the packaging is opened.
What We Did
We decided to work with a sealed bag inside a box. This gives the brand a strong presence on the shelf, and provides for more brand real estate with the outer box. Stickers allow for customization of each box to represent their specific coffee regions and roasts. A crisp color palette for all options will help to catch the eye in a sea of dark colored bags typically associated with coffee.