robert mondavi winery


Robert Mondavi had a history of sending direct order mailers to wine buyers around the world. We innovated the idea of attaching the mailer to a calendar that was both useful and served to keep the brand in the minds of buyers all year long.

The idea gained such traction within the company that it was used to launch their new Danzante product line. The campaign propelled the new brand onto the market in an exciting and fresh way.

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